Branding to help NZ businesses build clear, confident brands

We’re a branding agency working with New Zealand businesses to define who they are, what they stand for, and how they show up in market. Drawing on deep brand strategy from our experienced team, we help businesses create brands that are clear, consistent, and built to support growth.

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Brand strategy before brand execution

Strong brands start with clear thinking. We develop brand strategy, positioning, messaging and identity systems that give your business direction and confidence as it grows.

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Talk to us about your brand

Key branding services

Brand strategy and positioning

We help businesses define their purpose, positioning and competitive space. This includes audience insight, brand architecture, value propositions and clear positioning that gives your brand direction and consistency.

Brand identity development

We create brand identities that translate strategy into visual form. Logos, colour systems, typography and visual language are developed to work across digital, print and real-world applications.

Brand messaging and tone of voice

A brand only works if people understand it. We develop messaging frameworks and tone of voice guidelines so your brand sounds consistent, confident and appropriate across every channel.

Branding example - Qizzle

Our work with Qizzle focused on building a clear, scalable brand for a growing nz business. From positioning and identity through to rollout, the brand was designed to support growth and stand out in a competitive category.

Why choose us for branding

Book a free consultation

New Zealand businesses choose MintHC when they need brand thinking that’s practical, proven, and built for growth.

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Deep brand strategy experience

Our branding work is shaped by decades of experience from Harvey Cameron, grounding brand strategy in real commercial understanding.

Brands built for real-world use

We create brands that work across teams, channels and markets, not just on paper.

FAQs

What does a branding agency actually do?

A branding agency helps define how your business is positioned, perceived and recognised. This includes strategy, identity, messaging and guidelines that shape how your brand shows up.

Do you work with existing brands or only new ones?

We work with both. This includes new brand creation, brand refreshes and full rebrands for established businesses.

How long does a branding project usually take?

Most branding projects take between 6 and 12 weeks depending on scope, stakeholders and complexity.

Can you roll the brand out across marketing and digital channels?

Yes. We support brand rollout across digital, content, campaigns, websites and internal teams.

Do you work with Christchurch businesses only?

No. We work with businesses across New Zealand, with teams based in Christchurch and Auckland.

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